- Brand Philosophy
Push Your Limits, Enjoy Life with RunBeer
“Wanzou” (完走) is a Japanese term used in running, referring to completing the full distance of a marathon. It is not about competition—it simply means finishing the race within the designated time.
RunBeer is a beer brand built on the spirit of self-improvement and strong determination. We believe that through better actions and a balanced lifestyle, we can become better versions of ourselves. Our mission is to inspire people to venture outdoors, stay active, find balance, enjoy life, and celebrate every victory—no matter how small.
In today’s world, people are becoming more mindful of what they consume. We saw a huge demand in the beer market for something delicious yet less burdensome, a beer that helps alleviate the discomfort of hangovers. Many people have grown tired of high-alcohol, high-calorie, and overly complex craft beers. We felt it was time to introduce a new kind of beer—one that aligns with our values and promotes a healthier lifestyle.
Whether you’ve just finished cycling, swimming, or a long run, RunBeer is the perfect drink to refresh and recharge. It not only helps you feel revitalized after an intense workout but also provides the perfect moment to relax with friends, celebrate your achievements, and share the joy.
- The Perfect Post-Workout Beer—RunBeer Helps You Push Your Limits!
🏃♂️ Move, Live, RunBeer🍻
Every Victory Deserves a Celebration!
RunBeer is a beer brand crafted for those who embrace an active and healthy lifestyle. We believe that exercise and enjoyment go hand in hand—every drop of sweat, every personal challenge, and every achievement, big or small, is worth celebrating. Whether you’ve just finished a long run, a cycling session, or simply need a moment to unwind, RunBeer is your perfect choice—light, refreshing, and designed to keep you going further!
- RunBeer's Vision
Building a Healthier Sports & Social Culture
Whether you’re an elite athlete, a weekend warrior, or someone just starting a fitness journey, RunBeer is designed for everyone who puts in the effort. We want to offer a way for people to celebrate their victories in a balanced and healthy manner.
We are committed to actively engaging with communities and promoting a sports culture that is inclusive (welcoming to all), accessible (easy for everyone to participate in), and diverse (embracing people from all backgrounds). Our goal is to make it easier for people to join in, feel a sense of belonging, and enjoy the benefits of an active lifestyle.
RunBeer is more than just beer—it’s a mindset. We aim to change the way people perceive beer by fostering a healthier drinking culture. Through exercise, mindful drinking habits, and a positive approach to life, we believe everyone can find their own balance, enjoy movement, and celebrate life to the fullest.